As a leader and CEO, this role comes with a lot of responsibility and the ability to handle challenges that may come our way. This week on the #PrettyAwkward Entrepreneur Podcast, I’m chatting with Sari De who is a diversity consultant and leadership coaching expert. We are diving into the world of leadership and the role that diversity plays. We also talk about signs of burnout, how to overcome allyship fatigue, and the concept of transferring privilege to help or benefit others.
But before we dive on in, let me introduce myself. My name is Megan Yelaney, and I have built two six-figure businesses and one multi-six-figure business by fully embracing my authentic self and not trying to hide the quirks that make me, ME. Meanwhile, Sari De is a diversity consultant and leadership coaching expert. I took her workshop based on practicing allyship and unpacking white privilege. This workshop is still a guiding light for me as I move forward in my allyship journey. I couldn’t recommend Sari and her value enough! I know this episode is going to shed light on such an important aspect of leadership and entrepreneurship for you all.
So if you’re a female entrepreneur looking to learn, grow your business strategies and mindset, and scale your biz to multiple six figures while having fun doing it…you’re in the right place, girl! Because I made this podcast exactly for YOU!
And today, we will be breaking down the role of diversity in leadership. And for even more deets on everything outlined below, be sure to tune in to episode 61 on your fave streaming platform.
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Sari shares that she feels like almost every single woman she’s coached, regardless of whether they have their own business or are navigating corporate worlds, they all face this burnout feeling. It’s hard to identify because especially as women, we’re used to firing on all cylinders and having it all together. We feel as if it’s not a good look to admit we’re exhausted and burnt out. We think this means we dropped the ball and failed in some way. We are in the middle of a black uprising revolution, and a global pandemic. We are juggling our kids, families, and isolation. If you’re truly navigating burn out, acknowledge that you cannot shut out your feelings and pretend it isn’t there.
Burnout and stress are very different things. Stress is in the moment, feelings of overwhelm. Burnout looks like the opposite, it’s feeling as if you can’t get out of bed, or you find yourself crying all the time randomly. It looks different for everyone. A lot of Sari’s clients come to her thinking they are just stressed out but in fact, they are burnt out. The end path of burnout is a dark place. For Sari, it’s all about getting her clients to step off that journey to burnout and bring them back to a place where life feels hopeful and manageable again.
This podcast was created with YOU in mind. The female entrepreneur looking to learn, and grow your business strategies and mindset, to get your business off the ground and scale to multiple six figures and have fun doing it. To inspire and empower you to take the required action you’ve been putting off to create products and make sales.
Each week we will be covering topics that will help you start, grow and scale your business. Some topics that you can expect to be covered include:
I can’t wait to hear about what you learn, what makes you laugh, and what tips allow you to grow your business and brand as your authentic self.
In Sari’s workshop, she unpacks what white privilege looks like in detail and depth. She discusses what it looks like, and how we benefit from it. One of the allyship steps is to help pass that privilege on in some way. The first way to do that is to start thinking about how you have experienced privilege. Privilege is about how you’ve benefited from the system. Privilege is not just being rich. It’s a privilege in that your parents were rich, your grandparents were rich, and you don’t come from a lineage of slavery. That’s how you got to a place of generational wealth in a way that many black people haven’t had a chance to do.
Lending your privilege looks like mentoring someone who may come from a community where nobody else in their community has had higher education. You can mentor someone and show them what’s possible for them. Show them where they can land when they graduate or help them as they are starting their careers. Give them tools that came naturally to you. Introduce them to your network, that’s a network you built based on privilege. These are all ways you can transfer your privilege onto others.
In Sari’s allyship framework, she shares two different concepts, champions, and amplifiers. Champions are focused on standing and reputation, they want to improve reputations for people of color inside their community, or they make purchases from black-owned businesses. Another example is sharing or recommending a person of color with your community that you’ve been coached by or received tremendous value. Amplify is about voices, putting voices in the center versus reputation. When Sari talks about amplification in terms of practicing allyship, there’s a lot of talk around people wondering when do you speak and when do you take a step back. Sari says as you practice allyship, you will improve and you will get checked on your journey, there will be discomfort.
When you amplify what you’re doing is putting the black voice or person you ally yourself with at the center. Instead of approaching Black Lives Matter with what you think, you are approaching the matter based on what group you are aligning yourself with and taking that struggle on as your own. Ask yourself this before you post or say something on social media, will this help the black community? Are you just trying to show that you’re doing something and caring about your image? How will this move the needle on equality? Everything you do should be moving the needle.
Stress, in general, is a high energy, signs of burnout are low energy. It looks like being very cynical, feeling like you’re not making progress or your contribution brings no difference. When we start to burnout, our brain pathways start to break down too. Very simple tasks become very hard, like writing an email, or washing your hair. Overall, you stop caring. It shows up differently for everyone, Sari shares one of her biggest strategies for tackling burnout is having a five-year plan and knowing what your mission is. So many people tell Sari that it feels so far out, and they don’t know what they want their life to look like in five years. For Sari, that’s part of the problem, not knowing what your life looks like in five years is not knowing yourself and what you want out of your life.
Another common excuse Sari hears is her clients saying it’s impossible to plan out for five years, as things keep changing. She asks them, do you have a five-year plan for a project at work or a two to five-year plan for your business if you’re an entrepreneur? It’s the same thing being applied, you’d never start with no plan, you’d always have some sort of goal in mind. You are the most important career decision you make, you are the most important project. You have to be intentional about where you’re going
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Connect, grow, and scale your business to 6-Figures. Awkwardly.
When it comes to leadership, there are so many factors and aspects involved. Diversity plays an impactful role, and with current events taking place this year around us, we must be more intentional. We have to stop and analyze within ourselves as leaders if what we’re doing is serving a bigger and better purpose. Have a plan, have a strong mission, lend out a helping hand to others, and always act with intent.
And as always, stay safe, stay healthy, and stay #PrettyAwkward!
Thank you so much for taking the time to check out the #PrettyAwkward Entrepreneur Podcast. I would LOVE to have the opportunity to connect with you, check out my #prettyawkward Female Entrepreneurs Create Impactful Passive Income free group on Facebook!
Be sure to connect with Sari on her Instagram, Facebook, and Website!
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I have helped HUNDREDS of women get their unique coaching voice and find their soulmate (clients that is!)
Because I’ve been there too. I went from wanting to be a health and fitness coach...trying to take awkward booty pooping selfies, to embracing my #prettyawkward style and scaling my coaching business past six figures.