4 Different Types of Coaching Styles
In episode 91 of The Pretty Awkward Entrepreneur Podcast, I’m breaking down the four types of unique coaching methods. While I’m sure there are many more coaching styles than just these four, these are the ones I understand through my lens, and I think they are really great starting points.
I developed this framework with Taylor Weaver to help coaches find their “signature standout.” I hope that you can take what you hear in this episode and use it as a launching point for discovering your own unique style.
But before we dive in, let me introduce myself. My name is Megan Yelaney, and I have built two six-figure businesses and one multi-six-figure business by fully embracing my authentic self and not trying to hide the quirks that make me, ME.
So if you’re a female entrepreneur looking to learn, grow your business strategies and mindset, and scale your biz to multiple six figures while having fun doing it…you’re in the right place, girl! Because I made this podcast exactly for YOU!
And today we are diving into the differences between the four types of coaching methods. For all the details, listen to the entire episode on your favorite streaming platform!
The Strategic Approach.
If you use a strategic approach, you help your clients achieve results based on research, which is why they respect you and refer to you as the go-to coach for your services.
You’re extremely smart and strategic, so it doesn’t surprise anyone that you share evidence to back up your claims.
You research everything.
You help clients solve problems first by looking at what strategy they used to get to this problem in the first place and reverse engineer the steps they need to take to move forward.
When a client comes to you with an issue, the first thing you do is look at what specific action steps got them there.
The Mindset Approach.
If you use a mindset approach, you recognize that mindset is key to attracting the right opportunities to achieve your desired results.
You’ll hit the stage and inject your audience with confidence so they’ll be ready to be the leader they’re called to be.
You are someone who encourages mindset shifts.
You inspire others to go after their dreams like their lives depend on it, and it does.
You help clients solve problems first by looking at what thought patterns got them to this point.
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The Spiritual Approach.
You operate from your inner guidance and share your spiritual practices.
You are called to share spiritual practices, intuition, prince principles, and inner wisdom.
You are someone who emphasizes self-love, forgiveness, and models a holistic approach to spirituality.
You help clients solve problems first by connecting back to their inner guidance and see what spiritual practices you can use with them in the moment.
The Aspirational Approach.
If you use an aspirational approach, you leverage your personality by being you and magnetically attract your clients.
You’re a real crowd-pleaser, fun and entertaining to inspire your audience.
So they’re ready to take action after hearing you speak.
You’re someone who enjoys living their life to the fullest and sharing with others unapologetically.
You help clients solve problems first by looking at how much they’re embodying what they’re trying to achieve.
You’re very big on vibe and sharing your lifestyle.
This coaching type comes to fruition, especially when working with a particular subset or niche.
Connecting with clients in this role increases their trust in you.
How to figure out which approach is most like you.
First, when you hear the descriptions of the different coaches, go with your gut. Don’t overthink it. Know that you might be somewhere in between two or use different ones in different situations, and that’s okay!
But knowing which approach you gravitate towards will help you stand out and market your services better.
Think about what types of books you like to read and what kind of content you like to consume.
What approaches do those authors take, and why does that resonate with you?
Think, too, about the kinds of things you want to learn in continuing education. Whatever you naturally are drawn to is a great clue into what kind of coach you are.
Remember that your industry doesn’t affect what kind of coach you are.
You can be a spiritual coach (meaning you coach people on spiritual practices) but use a strategic approach. Or you could be a business coach and use an aspirational approach.
It’s the lens you apply to your field, not the field itself.
4 Different Types of Coaching Styles: The Bottomline
Knowing and living in your unique method will affect EVERYTHING in your business!
These four coaching methods are great starting points to understand yourself and what your clients need better. Be on the lookout for the next four episodes, where we will break down each style even further, focusing on one type per episode! And to help you really nail down and understand your unique method, I’ve created a free masterclass! I can’t wait to see you there.
Be sure to listen to the entire episode for all the details!
And as always, stay safe, stay healthy, and stay #PrettyAwkward!
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