Pivoting doesn't have to mean a pause in income.
In fact, making essential shifts in my business helped me make MORE money AND connect more deeply with my audience than ever before.
I’ve used this pivot process to help over twenty business owners reach their next level income and have their best year yet.
Either way, you’ll start shifting so you can make more money and be more fulfilled in your business; but at YOUR own pace.
How do I start attracting my new clientele while I'm still serving my current one?
How do I actually announce my pivot? Pull the bandaid? Big deal bash? Or do I do it more subtly, slipping it in here and there?
I’m so used to speaking to my current community/offer/client, how do I grow this new community with my new focus?
How do I market my new program and new focus without confusing my audience?
BUT…it can be done, and more seamlessly than you might think.
And in my 2 Day Masterclass Series, “Your Unique PPP: Powerful, Purposeful & Profitable Pivot “ I’m going to walk you step by step through what it takes to have a profitable pivot so you can truly LOVE your business and reach your next level.
So besides being a die hard Harry Potter fan who sings every chance she can get…
I’m also a self proclaimed Pivot expert…because I’ve done it PROFITABLY…many, many, MANY times.
I have had THREE industry changes
Let’s take a little walk down memory lane, shall we?!
Income Created: Hit 1.7 Mil in sales in under 3 years + have brought in just under 3 Mil in total revenue.
Income Created: $100,000 in about 6 months
Changing the level of client I’m helping (from beginner to advanced for example)
Switching the specific skill I was teaching to my clients
Evolving the social media platforms I’m using to market
As well as changing the structure of my business as a whole (while my life and priorities have changed)
We’ll do a quick review of a checklist I have to help you decide if you’re even ready/need a pivot. We’ll also review this quickly at the end after you have some new information from the class.
There are MANY ways to pivot and sometimes we jump the gun, making a bigger pivot than necessary right now. This section will help you focus on the pivot you should be planning for first.
There’s a method to the madness of my clients and my success. In this section we’re diving deep into my “framework” for a powerful pivot, with many adjustments for your personal case. Get ready, I’m giving away the goods in this section.
We'll continue going through my profitable pivot framework, with everything from running a competitor analysis to confidently launching your new social media plan.
Fun Fact: I’ve had the same brand throughout all of the pivots listed in my timeline above. I”ve had many clients even move from business to business WITH me.
Creating a recognizable, buyable and memorable brand based on ME as a whole is what’s helped me do this more easily.
↑This helps make your business Pivot Proof: no matter how many times you pivot in your business, this will keep you relevant to your audience and make the transition MUCH more seamless.
you expand into your next income level & become more fulfilled than ever. Let's pivot profitably baby.