You're not here to be “just another coach.” You’re here to be the one they know is for them.
But without a clear, compelling message behind your brand…
👉 You feel like you’re explaining yourself on repeat.
👉 Your content is valuable, but not translating into consistent demand
👉 You’ve hit an income ceiling, and what used to work… just isn’t working anymore.
Let’s fix the disconnect.
Get clear on why your content isn’t converting the way you want it to and why your message might be missing the mark, even if it’s “valuable.”
You’ll walk away with:
✅ A bold new lens to look at your brand through (and why it’s not sticking yet)
✅ The “Distinctive Edge Ecosystem” that shows how your brand, content, and sales are secretly connected
✅ A scroll-and-audit challenge to help you see your Instagram through your dream client’s eyes
See how your Distinctive Edge shifts your content from “helpful” to holy sh*t, I need this” and what happens when your content finally starts pulling weight for you.
You’ll walk away with:
✅ A simple framework to start emotionally connecting through your content
✅ A deeper understanding of why your educational posts aren’t converting, and how to fix it
✅ One small messaging tweak that’s helped my clients sign 3–5 high-ticket clients from a single post
Discover how your Distinctive Edge makes selling feel more like inviting, and less like convincing.
You’ll walk away with:
✅ A diagnostic to spot where your message is creating friction in your sales process
✅ Clarity on why you're still overexplaining your offer (and how to shift it)
✅ A behind-the-scenes look at the 3 low-effort sales methods I use to sell out offers: Private Invite, Referrals, and Light Launching.
You’ll see how a clear edge makes referrals, private invites, and light launches not only possible, but preferred.
I’m the creator of Define Your Edge To Attract Clients on Repeat 3-Day FREE Series and The #PrettyAwkward Entrepreneur Brand-a business coaching company that helps online coaches & service providers build brands so clear, powerful, and authentic to them that they’re impossible to ignore. With messaging that clicks, a signature framework that shows off your unique brilliance, and offers that connect deeply, you won’t have to hustle to be seen.
(And yes, we started doing this back in 2017 before “authenticity” was cool).
After having built three successful businesses (the latest to multiple millions) and having helped over 1000 online coaches & consultants build a full time income with their business (over 20 hitting multiple six figures, and five hitting seven figures)...
Free live series starts June 2nd!